An experienced copywriter creates digital copy that gives an impression of competence to your prospective customers. Unpolished websites, emails, and social media posts can give off an amateur vibe, and we want your professionalism to jump off the screen. I’m here to write persuasive copy that moves people to hit that “purchase” button, follow you on social media, and subscribe to email updates.
About Me pages
Email sales funnels
Facebook posts & ads
LinkedIn sponsored content
Creative content keeps customers engaged with your brand. Regular blog posts, newsletters, social media posts, and other material builds a relationship with your customers, keeps your products and services in their minds, and makes it more likely that they’ll think of you when it’s time to make a purchase. I’m here to ensure your creative content keeps the particular style and tone of the established brand and remains consistent across platforms with its specific and overall message. This builds a following of connected customers who keep coming back for more.
Sending print copy out into the world can be especially scary. After all, there’s no going back once ink hits paper, so no room for error. A print ad also comes with its own recommended approach — not too long, but not too short. Simple sentences and simple paragraphs are best, but you also don’t want to talk down to the reader. I’m here to write copy that is 100% grammatically correct, that you’ll be thrilled to hold in your hands, and that will move customers to take action.
Pamphlets & Brochures
Brand voice affects how people react to your brand, and involves the words, style, intonation, and sounds your brand uses. Is your brand serious? Playful & fun? A little cheeky? Whatever it is, establishing a tone guide will keep consistency across platforms. I’m here to help establish the words and phrases your brand regularly uses, which ultimately sets it apart from the competition. Customers appreciate and support authenticity and dependability, and a brand voice demonstrates both.
Business writing can connect with both an internal and/or external audience, and accuracy and creativity are key. It’s imperative to make your point as concisely and quickly as possible, keep your readers engaged, and illicit the desired response from your audience. I’m here to ensure you deliver effective communication to all audiences in all occasions, further establishing your reputation as professional and credible.
Skilled personal promotion is often the deciding factor in a successful job search. An updated resume, in both content and style, ensures your resume makes it past the first cull and into the hands of the hiring manager. A robust LinkedIn Profile establishes a personal brand with which you can use to seize additional opportunities. I’m here to champion you and your accomplishments, and lead you to showcase all that you are and can bring to your desired career.